Face your competition with a strong Brand
In markets in which competition is increasingly driven by price, a strong brand is becoming a more and more important equity to own. You might have a great product but it will go unnoticed in the battle of discounts without a powerful brand.
Become a leading Brand - not just a Follower
​Are you a distributor or manufacturer of electric and electronic household items? Partner with Schaub Lorenz and define your own market strategy in your product category. Lead the developments in your market and do not allow others to write the rules of the game.
Enjoy Premium Pricing for your Products
Branded products will always catch a higher attention from consumers. Customers are willing to pay a premium price instead of always choosing the cheapest option. Schaub Lorenz offers brand licensees the ability to decide on their own pricing strategy.
Don’t lose Time and Money building a Brand
Jumpstart your success by becoming part of a brand family with a strong legacy and a dynamic future. In today’s competitive environment and with an overload in information it is a tough and risky endeavour to launch your brand from scratch. The Schaub Lorenz license is your direct ticket to increased sales
Join a worldwide Network of Opportunities
Schaub Lorenz licensees all over the world build a network enabling synergies and cooperations. Become part of a great family of partners with enormous potential whether you are a manufacturer or a distributor. Facilitate production and sales relying on strong counterparts.
Use a Brand with unique Identity and Values
SCHAUB LORENZ is an iconic German brand striving for quality and technological innovation since 1880. Today we are covering a wide range of product categories from household items to high tech and electric mobility
Our Brand is about smart technology solutions for every aspect of daily life and at the same time making them available for everyone
Schaub Lorenz - Simplify Life
Flexible Licensing Models
Licenses can be given for product classes, product categories or even for single Products. Your specialization and the expected volumes make the partnership commercially viable and economically realistic.
Short Term Licensing Agreements
3-5 Years, renewable, with reasonable pre agreed indexation increases.
Licensing in Perpetuity
(19, 49, 99 Years)
with Royalties paid in advance for the Period, with substantial discount, which resembles a Sale, rather that Licensing and annual Royalties
Become a Brand Ambassador
Local markets need local knowledge and connections. Do you think you have what it takes to be a brand ambassador in a specific country or territory? Are you specialized on a specific product category or technology?
Brand Ambassadors help Schaub Lorenz to adapt to local needs, choosing individually how much they would want to be involved in the actual business or not. An Ambassador ‘opens doors’ for SLI and benefits from any business arising, even if not being operationally involved.
Road Map for your License - Simplicity and Transparence
Fill out the form on our web site and get in touch with us, contact our management or a brand ambassador.
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Upon request you kindly provide us some information so that we know more about you:
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Company Profile
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Relevant turnovers (last 2-3 Y)
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Your Company’s story and future plans
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The products or product categories you would like to license under our Brand
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The type of relation / agreement you would prefer (short term renewable License, or License in Perpetuity)
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Your company's After Sale Service Policy
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an indicative Business Plan, concerning the Schaub Lorenz Products.
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Drafting of an Agreement based on the evaluation of the information from Step 2
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Allocation of a Schaub Lorenz Site domain, which remains property of Schaub Lorenz Intl GmbH.
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Introduction to Suitable Schaub Lorenz Partners and Sources, where it is applicable
