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filipporaven
Jan 16, 20241 min read
Brand License + Entry into any Market ... the keys-in-the-hand Approach by Schaub Lorenz
Get started in a foreign Market - easy with a Schaub Lorenz Brand License Schaub Lorenz International has developed a new concept based...
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Jan 8, 20241 min read
Simply the best Value for Money - Schaub Lorenz wants to set new Standards for Product Quality in the lower Shelf
Consumers find it more and more difficult to cope with everyday life’s expenses with the disposable income they have. What is true for...
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filipporaven
Oct 9, 20232 min read
Looking for more than just a Brand License? Schaub Lorenz offers add-on Services.
Get started easily using a SCHAUB LORENZ Brand License You are looking for a well known Brand License for your household electronics...
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filipporaven
Oct 3, 20231 min read
Get Smart - get a SCHAUB LORENZ Brand License
Are you still fighting with a low recognition of your brand, especially in attractive markets? unless you want to spend a fortune and...
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filipporaven
Aug 14, 20233 min read
Focus on 11 important Points in your Brand License Strategy.
Developing a brand licensing strategy for a product involves a series of steps and considerations to ensure that the licensing...
27 views0 comments
filipporaven
Aug 7, 20233 min read
Selecting a Brand License. Taking Key Decisions for your Market Success.
A Brand License, when implemented in the right way, is a highly effective path to quickly win over a market. For a manufacturer or a...
11 views0 comments
filipporaven
Jul 31, 20231 min read
Want to win Time to Market? Get a Brand License for your Technology Products.
Developing a new brand from scratch is time-consuming and costly. Licensing an existing brand allows the licensee to enter the market...
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filipporaven
May 1, 20232 min read
The Schaub Lorenz Brand License for multiple Product Categories
Differently than other Brand Licenses which are available Schaub Lorenz is can be used to brand about 20 product categories in consumer...
68 views0 comments
filipporaven
Mar 6, 20231 min read
Your international Branding Strategy - a Schaub Lorenz Brand License
Is the one thing that you always feel is missing from your overall strategy a strong brand? You feel strong about your product but you do...
30 views0 comments
filipporaven
Feb 6, 20231 min read
2023 - be as resilient as the German Economy. Get a German Brand License
As Peter Adrian, head of the German Industrial Association (DIHK) has recently stated in an interview the German economy is taking less...
51 views0 comments
filipporaven
Feb 2, 20231 min read
Smart Marketing in Challenging Times - with SCHAUB LORENZ Brand Licenses
The recent series of crisis has been lowering the margins for marketing budgets in all Industries. Categories like consumer and household...
18 views0 comments
filipporaven
Jan 31, 20231 min read
The fast track to Branding and international Success
You have a good product or product range of home electronics? You are successful in your own market. You would like to expand but a fear...
17 views0 comments
filipporaven
Jan 23, 20231 min read
When Brand Licensing becomes a 360 Degree Service Offering for Success.
Get into the World of SCHAUB LORENZ Services The Brand SCHAUB LORENZ is already well known for it's smart and flexible Licensing Model....
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filipporaven
Jan 17, 20232 min read
Consumer Electronics Manufacturers have critical Look at their Marketing Investments.
The modern marketing techniques today seem to be available for any brand, regardless of how well known it is. The truth about online...
17 views0 comments
filipporaven
Jan 9, 20231 min read
Take off with your international Branding Strategy - use a German License
Is the one thing that you always feel is missing from your overall strategy a strong brand? You feel strong about your product but you do...
10 views0 comments
filipporaven
Dec 26, 20222 min read
The smart Marketing Investment - get a License of a well known Brand
Marketing Budgets are limited nowadays. Marketing on the other hand is not an investment you can just slash from your budget. This is why...
7 views0 comments
filipporaven
Dec 20, 20221 min read
A strong Brand License will keep you afloat in 2023
2023 will be a difficult year. All signs are on "storm" As a manufacturer or distributor of consumer electronics it is important to take...
17 views0 comments
filipporaven
Dec 5, 20221 min read
Consumers are choosing known Brands ... Don't be left out!
In difficult times your consumer electronics product has to stand out from the crowd. people are sensitive to quality and want to spend...
13 views0 comments
filipporaven
Nov 21, 20221 min read
Consumers are choosing Values over Price. Known Brands can carry Values!
Despite the difficult times we are living in consumers in Europe are showing a growing preference for brands which take on responsibility...
21 views0 comments
filipporaven
Nov 14, 20222 min read
Brand Licensing - Protect your Business in any Situation
Decreasing spending power, supply chain problems and low confidence will put great pressure on any consumer electronics brand in 2023....
9 views0 comments
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